Karen Weber

Sr Director, Marketing, Solutions & Innovation

Karen has over 10 years' experience leading marketing strategies, new solution development, and launch initiatives. As Sr. Director, Marketing, Solutions & Innovation, Karen is dedicated to enhancing and launching new solutions to meet the needs of clients in the consumer and life sciences industries.

Video Email: Your Secret Weapon in Improving cSat

Karen Weber / Oct 23, 2019

The advantages of utilizing video email response to overcome low customer satisfaction.

Is There a Place for Chatbots in Your Organization?

Karen Weber / Aug 30, 2017

With increasing attention being given to artificial intelligence, chatbots are becoming a more viable option for many companies. Can they be put to use at your organization?

7 Steps for Managing Adverse Events in Social Media

Karen Weber / Jul 13, 2017

Any time a pharma organization engages in social media monitoring, they have to be prepared to uncover potential adverse events. Here are 7 best practices for managing this process.