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“Improving the Customer Experience: Top 5 Trends to Watch in the Consumer Products Industry”, by John MacDaniel

May 04, 2016

John MacDaniel, Senior Director, Digital at Telerx talks about the top 5 trends in the CPG industry in Mad Marketer.

Learn how to to improve operational effiency and respond to customer issues in an extremely customer-centric and timely manner by venturing into new and improved communication channels that can extend reach to your customers.

Read the article here.

John MacDaniel, Sr. Director of Digital

The Experience Matters.

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